From Farm to Cup: The Journey of Our Grade 1 Coffee
Every sip of coffee tells a story. From the sun-kissed mountain slopes where our Robusta beans take root to the rhythmic hum of our roasting machines, there's a caffeine-fuelled journey filled with dedication, passion, and a love for all things coffee.
In our first post, we'll take you through the journey of our beans — from ethically sourced origins to the heavenly aroma that fills your room as you prepare your cup. Let's embark on this flavourful voyage together!
'Grade 1' Sounds Fancy, but What Does it Mean?
In the vast world of coffee, not all beans are created equal. There's a grading system in place, much like the one for diamonds, that discerns the crème de la crème from the rest. And that's where the term 'grade 1’ comes into play.
Grade 1 beans represent the highest quality in coffee standards. They have been rigorously evaluated and are virtually free from any primary defects. This means fewer broken beans, less variance in size, and almost no imperfections. But it's not just about what they lack; it's about what they bring to the table — or in this case, to your cup. They offer a cleaner taste, a more vibrant aroma, and a consistency that other grades can't quite match.
Our Fettle blends will only ever contain grade 1 robusta beans, and that’s a promise.
On our pursuit for quality, we even venture to high elevation farms, where the climate and soil come together to produce a complex and rich flavour profile that will make your tastebuds dance with joy.
Prioritising Fairtrade
At Fettle, the quality of our coffee is intrinsically linked to our ethical sourcing practices. It’s not just about flavour; it’s about fairness and transparency every step of the way.
Our Fairtrade partnership ensures farmers and workers are paid fairly and work in safe environments. It's not just about wages; it’s about empowering them with a voice in the global market, ensuring their families thrive and their futures are secure.
The Fairtrade premiums we provide don't just benefit individual farmers; they uplift entire communities. Whether it's funding education, improving healthcare, or ensuring clean water access, every cup of Fettle coffee carries with it a legacy of positive change. (Learn more about the benefits of using Fairtrade here)
In every sip of Fettle coffee, you’re not just tasting quality; you're contributing towards a better, fairer world.
Home Roasted to Perfection
Proudly nestled in the heart of the UK, our roasting facility is a fusion of tradition and innovation.
Sustainability isn’t an afterthought – it’s a core principle. And our commitment to the planet shines brightly with our roasting facility being the most energy-efficient in the UK! We take pride in using 30% less energy than typical roasters, leading the way towards a greener future.
Any by roasting locally, we ensure that the beans retain their freshness and character, translating into a cup of coffee that truly resonates with the Fettle promise.
Where the Magic Happens
We believe that coffee should not only taste great, but also make you feel great. That's why we infuse our fresh robusta coffee with the highest quality vitamins, nutrients and natural adaptogens to ensure a guilt-free morning brew.
Each of our ingredients has been chosen for a specific purpose. Whether it’s Turmeric for improved digestive support or N-Acetyl L-Tyrosine to promote higher levels of focus, you can be sure that each blend has been carefully crafted to balance taste, quality and nutrition.
Keep your eyes peeled for our ‘Ingredient Spotlight’ series, where we’ll be diving deeper into the benefits our brews and explaining our science-backed approach for ingredient selection.
Eco-Conscious From Bean to Box
Now for the exciting part - unboxing and sampling your delicious new Fettle brew!
Our fully compostable mailer boxes and paper pouches contain minimal amounts of plastic, meaning they not only look the part, but have a low environmental impact. Every Fettle package you hold is a commitment—a promise to tread lightly on our planet.
The final product of these meticulous sourcing, roasting, and packaging practices comes alive when you brew up a cup of Fettle coffee. Simply mix our instant blends with hot water and you’ll be presented with a taste that's rich, smooth, and memorable. - see our recipe ideas here.
This meticulous sourcing ensures that when you choose Fettle, you're not just choosing coffee — you're choosing a blend of quality, ethics, and passion for coffee.
